In this week’s episode, I talk with Andrea Jones all about social media, it’s role in marketing a course – and how to have balance from educating people inside your course or program without giving it all away for free.
Andréa Jones is fiercely committed to empowering businesses to utilize the power of social media in a positive and impactful way, without being overwhelmed and drained by it. With over 7 years experience in the game, Andréa hosts the acclaimed podcast Savvy Social Podcast, leads a team providing done-for-you service inside of her marketing agency that was named a Top Digital Marketing Agency in 2021, and serves over 200 students in her membership Savvy Social School.
You can find her online at onlinedrea.com or @onlinedrea on Instagram.
During our conversation, Jones shared that the guidance, curriculum, and support makes a huge difference in comparison to the free resources and social media when it comes to her marketing campaigns for her membership and services. Truthfully, guiding students step by step is the real key to the difference between marketing your course and supporting your students.
When you first start your course journey (especially if you have a membership or group program), you’ll realize how much curriculum you will add over time. This led to Andréa and I finding a path of success for her amazing students within her membership.
Free Resources: onlinedrea.com/free
Join Andrea’s Linkedin: https://www.linkedin.com/in/onlinedrea/
Tune into Andrea’s Podcast: https://onlinedrea.com/podcast/
Join the Membership: savvysocialschool.com
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