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Recurring Revenue Tips for Growing Your Group Programs

As an agency, membership, or group program founder – developing online curriculum, content and resources can be a great way to increase recurring revenue and grow your client base. But, if you’re not careful, it can also be a drain on your time and resources. Here are a few tips for growing your membership group program while keeping costs down.

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Table of Contents

Breakdown Your Lessons

Sometimes you don’t need to constantly add new curriculum or content to your membership. Try considering highlighting past content or creating a guide to walk students through stages of learning by skill, topic, or by subcategory. Creating a syllabus or guide can help you provide clear resources and templates for different learning stages.  

To increase student engagement for your group program, consider removing extranous content or curriculum. Reduce the duration of each lesson video so your students will find each piece more digestable and easier to consume. 

Less is More

Student retention also means streamlining your curriculum and resources. If you are a program manager for a group program, cohort, university, or startup – you know that keeping your customers interested in your curriculum means activating your current customers.

You can group customers or prospects by interests, skill level, or region so students will find what’s relevant for them when they access your trainings, resources, and events.

Melody Johnson
Melody Johnson

Founder of The Course Consultant 

 
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Transform Your Business with Digital Products That Align with Your LifeAfter having kids, I realized my business couldn’t look the same as it did before. The constant hustle, juggling client deadlines, and unpredictable hours didn’t leave space for what mattered most—my family and my sanity. I needed a business model that fit my life, not the other way around.That’s when I leaned into creating and scaling digital products. By developing a course based on my unique expertise and framework, I transformed the way I worked. I wasn’t trading time for money anymore—I was building something sustainable, impactful, and aligned with my capacity.The beauty of scaling a digital product is that it lets you work smarter, not harder. You design it once, position it strategically, and create a system that works for you. For me, this meant having time to be present with my kids, showing up for my family without sacrificing my goals, and feeling a deeper connection to the work I was doing.This transformation wasn’t just about income—it was about impact. My course gave me a way to share my knowledge with more people in a way that was true to my vision and values. It created freedom and flexibility while allowing me to scale on my terms.Developing and scaling a digital product can be your breakthrough if you’re ready to create a business that aligns with your life, expertise, and goals. You have the capacity, the experience, and the unique perspective to make it happen. Let this be your next step forward. In this article, I highlight why I pressed pause on my business for 10 months after adopting my two children, and how courses fit into the bigger picture of my biz. Read the comments and grab the link to read it. ... See MoreSee Less
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Welcome Course Creators!

From service provider, coach, or consultant to course creator, you’re in the right place if you want access to templates, resources, and support to start generating revenue with memberships, group programs, and more!